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Friday, October 4, 2013

Update

So as I've mentioned, I've started recording the activity of shoppers to my etsy store. By doing so I hope to discover the best days and precise hours to post new listings, or renew old ones. So far I've completed three weeks of data that I would like to quickly share. I plan to continue this for a full year with continuous updates throughout the months. I also plan to start posting during the "heightened" activity periods and see if this results in more activity and most importantly more sales. This I will also record and continue to share. 

Discoveries so far:
(these hours are in PST)

Days with most activity: Mondays & Sundays
Days with most sales: Mondays & Sundays 
Hours with most activity: 10:00AM - 11:00AM, 12:00PM - 1:00PM, 5:00PM - 7:00PM
Hours with most sales: between 10:00AM - 3:00PM, and between 5:00PM - 9:00PM 

Slowest activity times: between 11:00PM - 5:00AM  

Now chances are these numbers will start to change ever so slightly as I continue this study due to situations shifting from month to month. 

An interesting discovery that might be helpful to those who have very little time; Mondays from 10:00AM - 1:00PM would likely be a good time to post as well as Sundays from 12:00PM - 3:00PM. I say this because if you can at least set aside an hour on Monday and /or Sunday to post a few things during those hours, it might be helpful!

Also, if you have the time and are interested, you can do this study for yourself. 

First step: print this sheet or create your own variation.


Remember to write / type the date as well so you don't lose track of which sheet is for which month.

From here you can reference back to this post:
http://anewstartonline.blogspot.ca/2013/09/when-to-post.html which will tell you how to find out when people are liking your stuff. Remember that these stats are not completely accurate because some people have their settings set to "private" which means they will not show up as some one who admired something. These stats only show customers with open profiles. 

Another important thing is to check every few hours because once it reaches a certain point it will just say "1 day ago" and you will not longer know which hours they are from. 

More tips and tricks coming soon!
:) 




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